Habanos
English Market Selection

EMS

EMS stands for English Market Selection, a description used in Cuba for over a century to identify the quality of cigars designated for the British market. It is the cornerstone of the UK’s long established reputation as the world centre for the finest Havana cigars.

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Sancho Panza

Non Plus

Non Plus

  • Flavour: Medium
  • Vitola: Mareva
  • Ring gauge: 42
  • Length: 5 ⅛ Inches / 129mm
  • There is no more whimsical name given to a Petit Corona. Probably an abbreviation for Non Plus Ultra meaning ‘there’s none better’. Who are we to argue?
Read About Sancho Panza

Like other great Havana brands such as Montecristo and Romeo y Julieta, Sancho Panza takes it name from a masterpiece of world literature.

In Don Quixote, the famous 17th Century Spanish novel by Miguel de Cervantes, it was Sancho Panza who served the errant knight as his faithful squire. His name was first used for a Havana in 1848 and since then it has enjoyed a reputation for quality amongst discerning smokers. Don Quixote was, of course, famous for tilting at windmills.

The range today comprises of  four cigars including the Molino or mill, which is a Cervantes size.

Filled with a medium-bodied blend of filler and binder tobaccos from the Vuelta Abajo zone, all sizes are ‘tripa larga, totalmente a mano’ – long filler, totally handmade.

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