English Market Selection


EMS stands for English Market Selection, a description used in Cuba for over a century to identify the quality of cigars designated for the British market. It is the cornerstone of the UK’s long established reputation as the world centre for the finest Havana cigars.


Machine made cigars

Export Round

Export Round

  • Line: Export
  • Flavour: Medium
  • Considered a shade richer than the Pressed format, both cigars are enriched with Cuban tobacco in their filler and enjoyed by regular and novice smokers alike. Highly regarded cigars within the category.
Read About Villiger

Villiger have global sales of over 600 million cigars per year, making them one of the top ten cigar manufacturers in the world.

They are sold on all 5 continents, in over 50 countries and have enjoyed a UK presence for well over 50 years.

They have built their success by refusing to compromise on the ingredients of their cigars. They use many of the finest tobaccos in the world, including Cuban leaf, to dress and enrich their cigars and have earned a well deserved reputation among cigar enthusiasts for offering outstanding quality at affordable prices.

Villiger products are available across the UK in a wide range of supermarkets, retailers and specialist tobacconists.

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